On February 3rd, 2021 Apple Music launched three new regional playlists for hip-hop scenes in the Midwest, East Coast, and the Pacific Northwest. Specifically for the East Coast Playlist, it showcases artists from Boston, Rhode Island, and more. Apple Music’s Global Editorial Head of Hip-Hop and R&B stated “Launching these three new regionally-focused playlists allows us to shine a light on the vibrant local communities producing some of the most progressive sounds in hip-hop, It’s always been a priority to connect with artists and listeners at the community level as we champion discovery and emerging artists from across the map.” Continuing from Apple Music executives, programmer Cyle “Zini” Tahsini stated “Regional hip hop scenes have only grown in importance over the years and we’re confident these new playlists will help spotlight tomorrow’s superstars by giving them a global platform. We’re excited to accelerate discovery and connect artists with new fans.” The New Eas
Massachusetts Based Hip-Hop Blog